Faversham Lakes was so much more than just a development, Anderson had taken time to carefully consider the overall site layout to ensure the new homes sat harmoniously with the landscape and natural surroundings.
Faversham Lakes was born
Taking inspiration from this vision we knew that this was a place-making exercise and from here Faversham Lakes was born. This aspirational brand was seamlessly placed across the whole marketing mix. Emotive lifestyle photography was used throughout, natural textures placed within the marketing suite were replicated across adverts, signage and the website – which came complete with a bespoke CRM system.
Faversham Lakes launched early in 2020, the marketing suite was the perfect setting for this exciting launch and the Anderson staff welcomed a high number of visitors.